redbox+ of Denver South Metro: Innovating Waste Management

The redbox+ Dumpsters concept started with a simple mission: create a unique, efficient solution for waste disposal that stands apart in a competitive market. Developed by their founder, a 30-year veteran of the waste industry, the journey began with a hand-drawn sketch of what would become the Elite container.

Officially launched in 2006, redbox+ Dumpsters quickly gained traction. The company garnered significant acclaim early on, winning the “Innovation of the Year” award at the 2007 International Waste Expo. With franchising efforts beginning in 2014 and expanding rapidly in 2018, redbox+ Dumpsters is now positioned as a leader in the waste management industry.

A Comprehensive Digital Strategy

When the Denver South Metro division of redbox+ Dumpsters approached FiG, they needed more than a mere marketing refresh. They sought a complete brand revitalization and a robust digital strategy that could support sustainable growth in a fiercely competitive, local market. Our engagement began with a thorough website audit and comprehensive keyword analysis, setting the foundation for a data-driven content update and digital marketing campaign.

At our website optimization firm, our process is all about uncovering actionable insights. We identified key opportunities through our analysis that would help redbox+ Dumpsters connect with their target audience. This approach not only sharpens their online presence but also helps to drive more qualified leads.

Transforming Online Presence with Strategic Content

One of the primary goals of this engagement has been to enhance the online content of redbox+ Dumpsters. We revised and expanded website content based on keyword research and SEO goals, ensuring that every page communicates the brand’s innovation and commitment to quality. Our strategy included a mix of organic optimization and paid search tactics, vital components of a comprehensive digital marketing plan.

Alongside these updates, we focused on improving local visibility through local seo in the Denver market. By optimizing directory listings and managing customer reviews, we are helping redbox+ Dumpsters reach more potential customers in their region. Our dual-pronged approach—blending online content with local search efforts—ensures that the brand’s digital footprint grows both in breadth and depth.

Ongoing Services and Continued Success

Our work with redbox+ Dumpsters doesn’t stop at the website. To maintain and accelerate momentum, we have implemented ongoing services that include:

• Bi-monthly blog posts that establish thought leadership in waste management and green innovation.
• Monthly performance reports to track progress and optimize our strategies.
• Content updates and additions as needed to adapt to changing market trends.
• Online directory management and customer review monitoring to boost local credibility.

These efforts solidify FiG’s commitment to supporting redbox+ Dumpsters as they continue to set industry standards. As a seasoned website optimization firm, our insights and proactive management ensure that their digital presence stays competitive and relevant.

Check back in the future for a case study reviewing our efforts and results with this client!

Let’s Build a Smarter Digital Strategy Together

At Real FiG Advertising + Marketing, we pride ourselves on being more than just another website optimization firm. We’re a strategic partner invested in the long-term success of our clients. Our work with redbox+ Dumpsters is already generating strong momentum, and we’re excited to continue building on that foundation.

If your company is looking for tailored marketing support or you need help with local SEO, reach out to our team today. Let’s work together to build a smarter, more effective digital presence for your brand.